Real Estate Technology

Top Real Estate and Mortgage Headlines for March 26th

March 26, 2011 by · 1 Comment 

Earth Hour 2011 - March 26th, 8:30 PMThe weekend is in full swing and tonight the world will celebrate Earth Hour. What is Earth Hour? Every year individuals, businesses and communities are asked to shut off their lights for one hour to show their commitment to protect the one thing that unites us all…the planet.

Before we all collectively unplug and power down in support of Earth Hour, let’s take a minute to review what the top real estate and mortgage headlines are today according to the National Association of Realtors.

  • Real Estate Web Site Traffic Jumps 27%
    More Web visitors were eyeing real estate Web sites last year. Find out the most popular keyword searches when it comes to real estate.
  • Proposal Would Pay Defaulters to Leave Homes
    The nation’s five largest mortgage service providers were asked by regulators this week to consider an industry-wide “cash-for-keys” program, in which banks would pay delinquent borrowers up to $21,000 each to leave their home.
  • Mortgage Rates Edge Up This Week
    Still sitting below 5 percent, 30-year mortgage rates–a popular choice among home buyers–were on the rise this week but still remain at overall low levels, Freddie Mac reports.
  • Seller’s Market a Year Away, Survey Says
    More than 61 percent of Americans say that the tables will soon turn and a real estate market where the seller’s are more in control is at least a year away, according to a new survey.
  • Questions Raised Over Good Faith Estimates
    The lack of clarity in the revamped disclosure reforms for home buyers and borrowers can lead to delayed closings or the loss of a locked-in interest rate, says a spokeswoman for the Mortgage Bankers Association.
  • NAR Home Ownership Bus Tour Stops in Portland
    If you are in Portland, come out for prizes, information, and fun during the Home Ownership Matters Bus Tour at the Better Living Home Garden & Lifestyle Show on Saturday, March 26.

These are the top real estate and mortgage headlines for Saturday, March 26, 2011.

Want to know how these national real estate headlines could impact you right here locally in Northwest Indiana? Subscribe to this blog, Today’s Real Estate Reality, and let our collective years of real estate experience in Northwest Indiana guide you to an informed and successful real estate transaction today.

Real Estate Technology

Top Real Estate and Mortgage Headlines for September 1st

September 1, 2010 by · 1 Comment 

It’s Wednesday and it’s the start of a new month. Here is today’s top real estate headlines according to the National Association of Realtors.

These are the top real estate and mortgage headlines for today, September 1, 2010.

Want to know how these national real estate headlines could impact you right here locally in Crown Point Indiana? Subscribe to this blog, Today’s Real Estate Reality, and let my years of experience in Crown Point Indiana guide you to an informed and successful real estate transaction.

Real Estate Technology

Top Real Estate Headlines for Week Ending: August 27th

August 27, 2010 by · Leave a Comment 

As we all look forward to the weekend, let’s pause for a moment to review what the top real estate and mortgage headlines were this week according to the National Association of Realtors.

These were the top real estate and mortgage headlines for the week ending August 27, 2010.

Want to know how these national headlines could impact you right here in Northwest Indiana? Subscribe to this blog, Today’s Real Estate Reality, and let our resident local market real estate experts guide you to an informed and successful real estate transaction.

Real Estate Technology

How Far Has Google Come to Help Sell Your Home

August 13, 2010 by · 1 Comment 

Ever heard of Google? In case you’ve been living in a cave since 1997, here’s The Google Story in 2 minutes.

Did you recognize any features and/or applications that Google has released over the past 10 years? Better yet, do you use any of them? I know I certainly do. So, how can Google help sell your home faster?

Understanding patterns and trends were just the beginning for Google but it also happens to be the start point for every real estate agent. Not understanding real estate cycles and patterns in your local real estate market can lead to lost dollars and much frustration.

Think about it for a second. Why is every home offered for sale start with a comparative marketing analysis (aka CMA) and end with a valuation of property through a licensed appraiser?

The answer is simple. Home sellers and home buyers want to know which direction home prices are trending. This allows home sellers a solid foundation on how to price their home for today’s real estate market. It will also reaffirm the home buyers confidence that they did get a great deal on the purchase of a home today.

Beyond getting a grasp on real estate market trends, did you know that Google can help sell your home faster through it’s vast brand awareness and marketing prowess. It’s true.

How would anyone know that you actually wanted to sell your home if you never marketed your home for sale. They wouldn’t! Consequently, that’s why every Realtor offers to put a home for sale sign in your yard and broadcast that your home is for sale to other Realtors through the mulitple listing service (MLS).

Is this good enough in today’s real estate market? Absolutley not.

The whole premise of using a yard sign and the MLS is to get your home marketed to the largest eligible pool of home buyers. Where better to market your home for sale than on the number one website in terms of web traffic, unique visitors and page views. That’s right! Google.

If you would like to learn more about Google Tools for Real Estate Professionals, by all means buckle up and go for it. Or, you can work with a local Realtor who already knows how Google can help sell your home faster.

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